Record Revenue and Triumphs Mark ‘Best’ Women’s World Cup Under FIFA’s Auspices

- Sports - August 18, 2023
'Best' Women's World Cup generates massive revenue for FIFA
'Best' Women's World Cup generates massive revenue for FIFA

Record Revenue and Triumphs Mark ‘Best’ Women’s World Cup Under FIFA’s Auspices


The ongoing Women’s World Cup has emerged as an astounding financial success, yielding an impressive revenue surpassing $570 million. This unprecedented achievement, amidst an expansion in prize money by tenfold compared to the 2015 edition, has enabled FIFA, the sport’s governing body, to achieve a balanced financial outcome. Gianni Infantino, FIFA’s chief, shared these remarkable revelations, further solidifying the tournament’s reputation as the “best, greatest, and biggest” yet, despite its expansion to include 32 teams.

A Financial Triumph Beyond Expectations

While concerns were raised about the potential fiscal burden of the Women’s World Cup, Infantino’s reassurances were backed by tangible results. The tournament, now in its ninth edition, defied skeptics by generating an impressive revenue of over $570 million. The accomplishment not only defrayed costs but propelled the Women’s World Cup into the upper echelons of global sports events in terms of income, a position held predominantly by the men’s World Cup.

A Call for Equality

Amidst the achievements, Infantino’s emphasis on equality resonates strongly. Notably, the prize money for the women’s event remains significantly lower than that of its male counterpart. The contrast between the $440 million allocated for the men’s World Cup in Qatar and the $152 million for the women’s in Australia and New Zealand highlights an ongoing disparity. Infantino’s call to action encourages women to channel their efforts into advocating for substantive change, transcending slogans and initiating progress towards full equality.

A Noteworthy Shift in Hosts

Infantino also addressed critics who doubted the feasibility of Australia and New Zealand as hosts for the event. In a remarkable twist of vindication, FIFA’s choice has been validated by the resounding success of the tournament. The concerns surrounding uneven competition levels and possible score disparities have been laid to rest, with the quality of the matches and the event’s overall image standing as a testament to FIFA’s foresight.

The Grand Finale

As the tournament unfolds, England and Spain emerge as the contenders for the highly anticipated World Cup final. Scheduled to take place in Sydney, the final symbolizes the culmination of a tournament that not only broke financial barriers but also elevated women’s football onto a global stage.


The ongoing Women’s World Cup has not only shattered financial expectations but also brought issues of equality to the forefront. FIFA’s success in generating substantial revenue while fostering a fiercely competitive and compelling tournament underscores the growing significance of women’s football. As the final approaches, the event’s impact resonates far beyond the field, championing a future of equity and opportunity for athletes and fans alike.